Sunday night MTV airs their 37th annual Video Music Awards and one of the most awaited highlight is South Korean boy-band and K-pop phenom BTS, who’ll showcase “Dynamite,” their newest single.
According to the Wall Street Journal, last week, when “Dynamite” was released, it generated more than 101 million views within 24 hours, smashing YouTube’s record for the most viewed music video in one day.
The seven-member South Korean group’s reach and appeal is world-wide; they have a young, passionate and fiercely loyal fan base and their 2017 hit “DNA” has over one billion YouTube views.
Originally, the MTV Video Awards were to be staged at Brooklyn’s (indoor) Barclays Center, but because of the need for social distancing, the show will now take place from each of New York City’s five boroughs, a concept that was also rolled out for the City’s July 4th Fireworks extravaganza.
Acknowledging the Covid 19 pandemic’s effect on musicians, there are two new categories this year: “Best Music Video from Home” and “Best Quarantine Performance.”